the harley davidson revival by tanner van de veer is a light, open frame electric bike

designer tanner van de veer has envisioned the harley-davidson revival concept, an electric motorcycle targeted to young consumers who don’t identify with the brand. the resulting design proposes a refined bike that takes cues from the brand’s design language in order to maintain the brand identity with a small, low profile package that uses open air and transparencies to add to the subtle nature of the bike.

tanner van de veer harley davidson revival electric motorcycle concept
images by tanner van de veer

 

 

drifting away from the loud harley-davidson infamous motorcycles, the revival by tanner van de veer is quiet and environmentally friendly, with an electric powertrain that satisfies the needs of a younger consumer. it also has the added benefit of a less steep learning curve with the absence of a clutch or gears. the key lines and shapes reference the brand’s earlier history: the boarder-trackers. transparencies are used to create the illusion of mass while a combination of lights brutalist shapes are utilized to modernize the forms.

tanner van de veer harley davidson revival electric motorcycle concept

 

 

while similar in length to the LiveWire and sportster, the revival is considerably lower and smaller. a thin body and low silhouette make the bike more approachable while a high ground clearance keeps it nimble and adaptable. the lightweight, open frame structure with transparent paneling creates volume without added visual weight. by utilizing brutal lines and a silhouette adapted from early boarder-tracker bikes, this motorcycle is equal parts vintage and punk.

tanner van de veer harley davidson revival electric motorcycle concept

 

 

tanner van de veer has also envisioned harley-davidson power centers, where users can either subscribe or pay per us for batteries. once at a station, a rider can select their battery and drop off an old one to swap for a freshly charged one. riders do not own the batteries and do not have to worry about maintenance while also enjoying a lower initial bike cost.

tanner van de veer harley davidson revival electric motorcycle concept

tanner van de veer harley davidson revival electric motorcycle concept

tanner van de veer harley davidson revival electric motorcycle concept

the harley davidson revival by tanner van de veer is a light, open frame electric bike

the harley davidson revival by tanner van de veer is a light, open frame electric bike

the harley davidson revival by tanner van de veer is a light, open frame electric bike the harley davidson revival by tanner van de veer is a light, open frame electric bike

the harley davidson revival by tanner van de veer is a light, open frame electric bike

 

 

project info

 

name: revival

designer: tanner van de veer

type: concept electric harley-davidson bike

juliana neira I designboom

sep 28, 2020